Social inbox
Every comment and DM. One inbox.
Reply to comments from 7 platforms and DMs from 4 without opening each app. When someone comments your keyword, Lemonpost DMs them your link.
7 days free.Cancel anytime.
A social inbox on the Comments tab, with new comments from Instagram, Facebook, YouTube and LinkedIn. The Instagram comment "Is the large size back?" is open, with the option to reply privately by DM.
#1 social media tool
Loved by brands and customers 💛
One social media inbox for every conversation
Comments and DMs sit side by side in an all-in-one inbox. Filter by channel or account, sort by newest or most comments, and switch brands from the sidebar.
Comments from every post
Reply to, like, or delete comments from Instagram, Facebook, X, YouTube, LinkedIn, Threads, and Bluesky without opening their apps.
DMs in one thread list
Read DMs from Instagram, Facebook, X, and Bluesky with unread dots, and reply on Instagram, Facebook, and Bluesky.
Reply privately as a DM
On Instagram and Facebook, answer a public comment with a private DM, so pricing and support questions move out of the public thread.
The Messages tab of the inbox, with unread DMs from Instagram and Facebook, a Bluesky conversation, and an X conversation marked read only. The Instagram conversation is open, with a reply and a message box.
“In our company it's active recruitment through social media, and being able to post across channels in one place and engage has been amazing.”
Serpios Dentoon G2HomeProject Technologies Ltd7 days free.Cancel anytime.
What is a social inbox, and why use one?
A social inbox is one place to read and reply to everything people send you across your social accounts: the comments on your posts and the direct messages in your DMs. Instead of logging into each app to check for replies, you handle it all from a single screen, which is how teams keep up when the mentions pile up.
Why manage comments and DMs together?
Engagement does not arrive in neat piles. A question shows up as a comment on one post and a DM on another, on whichever platform the person happened to be using. When comments and messages live in separate apps, replies slip through and people wait. Pulling them into one inbox, sorted and filtered, means you answer in the order things arrived and nothing gets lost between tabs.
What is a comment-to-DM automation?
A comment-to-DM automation watches your Instagram and Facebook posts for a keyword. When someone comments that word, it sends them a direct message right away, usually the link or freebie they asked for.
Creators run these on launch posts and reels so the caption can say "comment LINK and I'll send it over," and the DM goes out on its own, at any hour, without anyone typing a reply. In Lemonpost you pick the keywords, write the DM, add up to three link buttons, and it runs until you switch it off.
How does keyword matching work?
You give the automation a comma-separated list of keywords. Choose Contains and it fires when the keyword appears anywhere in a comment, so "send me the LINK please" still counts. Choose Exact word and only that exact comment triggers it. Leave the keywords empty and every comment on the post fires the DM. You can scope an automation to one post or let it watch the whole account, with one automation per post.
Can I turn a comment into a private message?
Yes, on Instagram and Facebook. When a public comment deserves a private answer, like a pricing question or a support issue, you reply to it privately and Lemonpost sends the answer as a DM. It is the manual version of the same move the automations make, for the one-off cases that do not fit a keyword rule.
Which platforms reach your inbox
The inbox pulls comments from Instagram, Facebook, X, YouTube, LinkedIn, Threads, and Bluesky, and DMs from Instagram, Facebook, X, and Bluesky. Reply to comments everywhere, and send DMs on Instagram, Facebook, and Bluesky.
Social inbox questions, answered
Which platforms show up in the inbox?
Comments come from Instagram, Facebook, X, YouTube, LinkedIn, Threads, and Bluesky. Direct messages come from Instagram, Facebook, X, and Bluesky. TikTok and Pinterest do not expose an inbox, so they do not appear here.
Can I reply to DMs from the inbox?
You can send DM replies on Instagram, Facebook, and Bluesky. X messages are read-only, because sending them needs X's paid API tier, so those conversations show up but the reply box stays off.
What is a comment-to-DM automation?
It is a rule that watches your Instagram or Facebook posts for a keyword and sends a direct message the moment someone comments it. You write the DM once, add up to three link buttons, and it runs on its own. It is how creators auto-send a link when the caption says "comment a word to get it."
Which platforms do the automations work on?
Instagram and Facebook. That is where the platforms allow a private message to be sent in response to a public comment, so that is where comment-to-DM runs.
Can I trigger a DM on any comment, or only certain words?
Both. Give the automation a list of keywords and it fires only when one matches, either anywhere in the comment or as an exact word. Leave the keywords empty and every comment on that post triggers the DM.
Can an automation reply to the comment too?
Yes. Alongside the DM, you can add a public reply that gets posted on the comment itself, so people who see the thread know to check their messages.
Does it work on Instagram story replies?
Yes, on Instagram. An automation can trigger on a story reply as well as a comment on a post or reel. Story-reply triggers are Instagram-only.
Can I reply to a public comment privately?
Yes, on Instagram and Facebook. You can answer a comment with a direct message instead of a public reply, which is handy for pricing questions or support. It is the same move the automations make, done by hand.
Can I see how well an automation is doing?
Yes. Each automation tracks how many times it triggered, how many DMs it sent, and how many people clicked the links inside them, so you know which keywords and posts actually drive results.
Is the social inbox included in my plan?
Yes. The inbox and comment-to-DM automations are part of every Lemonpost plan, including the 7-day free trial. Plans start at $29 a month, and every plan includes unlimited team seats, so your whole team can work the inbox at no extra cost.
Answer everyone from one inbox
Bring every comment and DM into one place, reply without app-hopping, and let comment-to-DM automations send the link for you. Included in your free trial.
- 7 days free
- Cancel in Settings, no call
- Unlimited seats on every plan
“Connected all our socials in one sitting. The value for money is honestly the best I've found, and support actually replies like a human.”
Ana Costa
Someone comments your keyword. They get your link by DM.
Build it once for your Instagram or Facebook account: pick the keywords, write the DM, and add up to 3 link buttons. A public reply on the comment is optional.
Comment or story reply
Trigger on a comment on any post or reel. On Instagram, story replies can trigger it too.
Keyword matching
Match a keyword anywhere in the comment, or the exact word. Watch one post or the whole account.
See what it sent
Each automation shows how often it triggered, how many DMs were sent, delivered, and read, and how many people clicked, so you know which posts and keywords pay off.
A comment-to-DM automation for an Instagram account. When a comment contains the keyword SCENT, it sends a DM with a button to shop Cedar & Smoke and replies "Check your DMs." on the comment. The DM arrives in the commenter's Instagram inbox. So far it has led to 96 link clicks.
Here's the link you asked for.
Shop Cedar & Smoke